“We work diligently to help build and support the artistic community in the area.” –statement from the Moonshine Café website, Oakville, Ontario, Canada
A poet friend from London once told me, “if you want to sell poetry books go to Oakville. The audience is very generous.”
Yes, studying the demographics of a community is crucial for marketing a book but sales can also depend on so many other factors. For example, the book’s content including topic and quality of writing is important. My friend writes beautiful poetry. I’m not surprised that his books sell well, no matter where he travels. The time of day or year can influence a buyer. For example, the holiday season often generates more gift sales yet sales figures can decrease if there are too many other books being sold at the same time.
I would agree that the people in Oakville are indeed generous and encouraging. John and Jean of the Moonshine Café on Kerr Avenue are examples of two people who openly support the artistic community. They have a reputation for welcoming both experienced and emerging artists and performers on their stage, In fact, if you walk to the back of their establishment, you’ll find several walls filled with photo collages: smiling images and creative expressions of past performances. A sign on the café front boasts that they’ve had “Live Entertainment Nightly Since 2006”.
Last month, The Ontario Poetry Society (TOPS) travelled to Oakville for their annual Winter Warm-up Poetry Gathering. It wasn’t the best day for travelling. The November sky had cast a grey-white-snow-confetti-slush onto the highways and sidewalks but in the café, a small group of enthusiastic poets clustered around the stage and applauded loud in appreciation.
Some members came to sell their books but most just wanted to read their work or to meet other poets. According to Bunny Iskov, TOPS founding member/treasurer, this grassroots poetry friendly organization has been meeting annually in Oakville for over a decade.
This year, Oakville Branch manager Josie Di Sciascio-Andrews debuted as emcee.
TOPS member yaqoob ghaznavi launched his book under the almond tree (Beret Days Press, 2014). The TOPS membership anthology Scarlet Thistles edited and compiled by Fran Figge with cover photo by Lynn Tait was also introduced. Watch for future blogs on these two books.
The afternoon included readings by both Oakville and out-of-town members: I. B. Iskov, George Arnold, Josie Di Sciascio-Andrews, John Corvese, Debbie Okun Hill, Ken Budnark, Susan Munro, Kent Bowman, Fran Figge, John Hastings, Ellen Stout and John Di Leonardo. Two guests Anne Cookson and Nancy Bertolotti shared work during the open mic portion of the afternoon. Music was shared by George Arnold and Kent Bowman.
Below are pictorial highlights of the November 16th event:
The next members’ reading and open mic hosted by The Ontario Poetry Society will be held Sunday, February 15, 2015 starting at 12 noon at The Smiling Buddha, 961 College Street (near Dovercourt Road) Toronto, Ontario. Sign up for readers is at the door. More information can be found here.